Right after we arrived at New York, I saw many famous shopping mall with famous logos. I thought New York, especially Time Square is the hot spot of all logos and font designs. Skechers, Foot Locker, OLD NAVY, SWAROVSKI, FIRST REPUBLIC Bank, Shack Shack were each famous logo that I saw in NYC trip. On the other hand, I saw few normal logos and signs, a warning sign, advertisement on the building or a road, some restaurants. For example, I saw a fire warning sign, and I could recognized at very far distance because the sign was red color and has a white background. At that time, I thought all logos including advertisements, brand logos and warning sign have a purpose of being more attractive to people for various of reasons.
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